In response to the code on chargeable mobile content services announced by the Communications Association, Permanent Secretary for Commerce & Economic Development (Communications & Technology) Duncan Pescod today said the Office of the Telecomunications Authority (OFTA) will monitor the situation and consider whether further steps are necessary.

According to the code, mobile network operators are obliged to ensure content service providers inform consumers of charges properly, seek their confirmation on using their service in a proper manner, and put in place a straightforward unsubscription mechanism.

It contains a range of sanctions including steps being taken within a short period of time following a complaint whereby content service providers' service on a network may be terminated if it is found to be in breach of the conditions set out in the code and it has failed to rectify the situation.

"The code represents a step forward to enhance consumer service levels and shows the industry is anxious to step up to the plate in order to improve the situation," Mr Pescod said. "However, if this form of self regulation does not effectively deal with the problems the Government is prepared to move on legislative amendments. We will monitor the situation and consider whether further steps will be necessary."

In light of a number of billing dispute complaints received in connection with chargeable mobile content services, OFTA has issued a notice advising consumers of measures to avoid billing disputes and financial loss due to subscription to and consumption of such services.